roasted our first batch in Savannah, GA, in 2010. It became clear we needed a shorter name. Luckily, the acronym PERC worked great. Back then, It was me, a coffee roaster, and a stereo cranked up loud. I started slinging bags at the farmers' market and brewing at events around town. As things began to heat up, I hired our first two employees, my mom and dad.

As the business gained momentum, we needed to expand. So we moved into a big warehouse and added a larger roaster. We had space for production, coffee storage, offices, and a training lab. We also opened PERCSHOP, a retail shop where we could serve coffee, hold public cuppings, and engage with the community. We were almost ready to blast off, but we needed a team.

I joined forces with four fantastic folks: Alan Fischer, Amber Foreman, Taylor Kimball, and Andrew Kapral. We came together like a coffee Voltron to take things to the next level. We started by clarifying our mission and values, and used them to inform every aspect of the brand, ensuring we had a solid foundation for the future.

We decided to open retail shops, starting in my hometown of Atlanta. We designed our spaces to be bright and welcoming with well-trained coffee pros focused on genuine hospitality. Our goal was to make mind-blowing coffee approachable and fun for folks at every skill level.

We have big plans for the future, but whatever may be in store, we'll always be a bunch of down-to-earth coffee people excited to share good times and awesome coffee.

Thanks heaps for checking us out.
- philip brown


Our mission is to share good times and awesome coffee
with people at every step of their coffee journey.


    We do our best and next time we do even better.


    We wake up every day ready to run through walls.

  • FUN

    We have a blast getting to play with dynamite coffee.


    We absolutely love getting to make people's days.


    Everyone is invited. You are welcome and valued.

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